Niche Profits

Who Else Wants To Make Huge Profits From Tiny Little Niche Markets?

Friday, January 28, 2005



Frank Kern drives like an old lady ...

But that didn’t keep him from buying two
BMW race cars and a third one for his wife.


What’s really great is Frank (despite his incredible laziness)
figured out a way to make his dumb little web sites pick
up the tab for the cars.

So what’s so dumb about his websites? Well, let’s take the
fact that they all sell some of the silliest products you’ve
ever seen.

Like the one for Parrot lovers. Or the one for middle class
suburbanites who want to be Japanese Gardeners.

And sure, these sites may sound a little goofy – but the fact
is they’re building a ma=ssive empire for Frank …and they’re
doing it fast.

And that’s what Frank Kern’s "Underachiever Formula" is
all about …cranking out crappy (he said it, not me) little
sites that each make a few sales here and there.

No - not like some say, "I make eight bazillion do=llars
every day with my whiz-bang site."
Nope - this guy just
spends a little time looking for a good market (which he
shows you how to do) ... and a little time assembling
the content (yep - he shows you that, too) ... and he
throws them up on the Net and watches what happens.

===

It's all really quite amazing in its simplicity ...

Some of the folks I work with have seen Frank Kern
do his "UnderAchiever Method" presentation several
times now. They said Frank is not only a very smart,
effective marketer - he's also really funny, too.
So you'll
laugh while you learn ...

And you WILL learn. Frank’s the only guy I’ve heard
about who gets a standing ovation EVERY time he speaks.

You can see for yourself what all the fuss is about here:

http://www.UnderAchieverFormula.com/g.o/arturo

===

I heard that his "I'm a lazy bastard" presentation in San Francisco
had people on the floor laughing.

And that his "Crappy Little Sites That Sell" presentation in Orlando
was
purely awesome, too.

And people went nuts over his "Internet Marketing Secrets I
Learned From My 82-Year-Old Grandpa" presentation at
the Big Seminar.

And that’s why I can tell you without hesitation that you
need to be sure to check out "The UnderAchiever Formula" -
featuring Frank Kern.

http://www.UnderAchieverFormula.com/g.o/arturo

Having grown some of the largest optin lists, and also
having assembled some of the largest membership sites
since the Net began, Frank knows his stuff - front to
back.
And he's excellent at teaching you, too.

You need to check this out now. You'll learn what others
have paid many thou=sands of $ to learn.
You'll get the
answers to your nagging questions on "How this stuff really
works" ... so click the link and go see for yourself now ...

http://www.UnderAchieverFormula.com/g.o/arturo

===

If you miss this, you'll be behind the folks who are
already crankin' out silly, cheesy little sites that rock,
each one raking in a orders most every day like good ol'
clockwork - and you'll still be scratchin' your noggin
wondering what happened ...

And I can also tell you that as soon as this email is
opened by all the folks we sent it to, the stampede will
begin ... and you just can't miss this!

So click this link now so you don't miss this breaking
news on the best way to finally generate a nice additional
inc=ome for yourself, completely on autopilot, by just
inv=esting a little time finding a market you want to be
in, getting the content together (which can even be
provided by someone else for you,) and throwing up a
"crappy little website" and watching it go ...

http://www.UnderAchieverFormula.com/g.o/arturo

Then, as one shampoo made famous, then "Rinse and repeat."

Can I count on you to take a peek at this?

Regards,
Aida M.S.

http://www.UnderAchieverFormula.com/g.o/arturo



In Depth Analysis of a Successful Niche Product

By Gary Huynh Copyright © 2004

The following article is an in depth analysis of a successful niche product that is about teaching your parrot how to talk. Now THAT is a niche! http://www.yourparrotwilltalk.com

There are few niche information products targeting pet owners. Creating a product for pet owners is a very sound idea, as people love their pets more than anything else they own.

Frank Kern created a product for parrot owners that is making him thousands of dollars a year on autopilot. A search for "parrots" in the Overture inventory tool at http://inventory.overture.com returned 88,000 results. That means 88,000 people searched for that term in February 2004.

Let's see how Frank is making money on autopilot with his product. By typing "parrots" without the quotes into Google's search box, I see that on the right side of the results page, Frank's parrot site is listed in the number one position. It's very likely that Frank pays only the minimum of five cents per click with his Adwords campaign because there are only three other ads on that page.

If Frank gets two percent of the people who search for "parrots" to click on his ad, or a two percent click through rate (ctr), that means 1,760 people visit his parrot site. If just five percent of the people order Frank's product at $37.77, he's making $2898.72 per month. That's really an exact figure and I'll show you how I came up with it.

Frank uses Clickbank as his payment processor. They charge $1 + 7.5% for each transaction, which means out of $37.77, Frank gets $33.94.

Five percent of the people ordered so that's 88 orders. 88 x $33.94 = $2986.72 Subtract the cost of pay per click advertising of $88 and that leaves Frank $2898.72 for the month. Multiply that by 12 months and Frank makes $34,784.64 a year. That's a nice income from a one page website using only one source of advertising -- don't you think? Frank spends an hour a week monitoring his Google ads and that's all the work he has to do for his site.

Frank could probably double his income by making a few changes to his business. Since he doesn't run an affiliate program, he could switch his payment processor to one that takes a lower percentage of his earnings.

Frank could also raise his prices. If he studies his market of parrot owners, he'll probably figure out how much they spend on their parrots. Parrots aren't cheap pets. Also, pet owners WILL spend a lot of money on their pets. People send their dogs to obedience school, grooming services, and buy them all sorts of pricey items.

All Frank has to do is send his list of customers a survey asking them how much the information that they bought is worth to them. He could raise his price for the product or create a version 2 and sell more to his existing customers. He could also sell parrot supplies to his existing customers.

Another thing Frank could do is have a subscription box on his site to capture emails and then build credibility with visitors who don't buy on the first visit, and in the case study above, that's 95% of people!

Having listened to Frank talk on a bunch of internet marketing teleseminars, I know that his aim is not to fiddle around too much with any one site. His method is called the "Underachiever Method." His aim is to create 50 sites that generate money such as the parrot site. What a good idea -- 50 streams of income that run on autopilot.

That got me thinking ... if he can create 50 sites like that, for me to create just one site is good enough. I started to research my own niches. I asked myself what other pets could people be interested in that would create that kind of income?

I searched for the following terms and found how many people searched for those terms.

Rabbits - 139,995 Humming Birds - 110,692 Ferrets - 76,820 Tropical Fish - 155,579 Hunting Dog - 30,725

Woh! Excellent potential - bling bling. I searched on Google and didn't find anyone selling information products on rabbits or hunting dogs. I did find one on ferrets and tropical fish. That shouldn't stop me from creating a product on ferrets and tropical fish. There's always room for improvement or joint ventures.

I looked at "hunting dog" more closely and saw that some related keywords are:

"rabbit hunting dog" "hog hunting dog" "squirrel hunting dog" "deer hunting dog" and a lot more.

There are so many niches yet untapped it's unbelievable. I think I'm going to create an information product for hunters and use all those little niches for the chapters. I don't mind revealing all this to you because I've got a bag full of niches that I've researched.

One method I use to find niches is to type in just a single keyword into the Overture tool and look at all the related keyword phrases. Those related keyword phrases are niche markets.

If you'd like to create a niche product, you may want to set up a Google campaign to ensure there is a market for your product. Once you're certain there is a market, visit a bookstore like Barnes and Noble to find a book or magazine about your niche. If there isn't one available, you should really consider looking for another niche, as there most likely isn't a market for your product.

If you find some books, look through them to give you an idea of how they're written and the type of content they contain. This will give you a good idea as to what your product should contain.

Take notes and visit a freelance site such as http://www.elance.com to hire freelancers to write your ebook for you.

Your final step will be to create a one page website, set up with a payment processor such as Clickbank, and start sending traffic to the site.

The entire process shouldn't take any longer than a month.

Good luck!

About the Author:


Gary Huynh is an independent internet marketing consultant. He works full time researching and implementing new streams of profit for his existing business and for clients. View his Niche Marketing Power Zone at http://www.onesourcebiz.com/niche-marketing/
http://www.real-internet-marketing-reviews.com

Tuesday, January 11, 2005



21 Hot Niche Minisite Profit Ideas

How To Use The Power Of HOT 'In-Demand' Niches To INSTANTLY
Get More New Business Than You Can Handle!

Everyone's talking about profiting from "Niche Marketing"
- but no one's telling you exactly HOW to do it! Now you'll
discover how to tap the incredible wealth lying hidden in
hot, in-demand niches - in 21 different ways.



Idea #1 - SELL AD SPACE

When you build a website around a niche - a 'niche minisite'
- you'll attract a very specific audience to it. Advertisers
and marketers will pay a premium to place their ads in front
of this viewership if it is targeted to their needs. Selling
ad space - at much higher price than generic run-of-the-mill
ad space - is a proven strategy to profit from niches.



Idea #2 - POST PAY-PER-CLICK ADS

Pay-per-Click (or PPC) ads are ones where you, the niche
minisite owner, get paid whenever anyone clicks on them. By
placing targeted PPC ads on your niche website, you'll find
it easy to get enough clicks from visitors to make a tidy
profit. Two new services make it easy for you to get started:

* Google Adsense - http://www.Google.com/adsense/

* SearchFeed - http://www.SearchFeed.com



Idea #3 - SELL BOOKS, CDs & DVDs

The Web is an information-centric medium. People reach your
niche minisite in 'research mode'. And by directing them to
resources offering more information, you can sell them many
different products. Books, CDs, DVDs and videos are just some
of the many information products you can sell to visitors
- and earn a profit.



Idea #4 - SELL PICTURES AND POSTERS

If you build a niche minisite around a visually appealing theme,
you could offer extra value to your visitors by providing links
to places they can buy pictures or posters. Niche marketing
attracts passionately enthusiastic prospects who want all they
can find on a particular topic. Give it to them - and you've
built a very lucrative business!

A great resource to find posters and pictures on a variety of
topics is AllPosters.com



Idea #5 - BUILD YOUR LIST

You've heard it before - "The Power Is In Your LIST".

Building your own in-house list of targeted prospects becomes
incredibly effective when you apply intelligent niche marketing.
Offer something of interest to your audience - an ebook, a set
of tips, a collection of articles, an audio or video tape, a
poster, book, anything at all. Promise to give them more of
the same.

In return, ask them to share their contact details - email,
phone number, address. Over time, you'll build a big list of
prospects, all interested in the subject of your niche minisite.



Idea #6 - GIVE AWAY SAMPLES OR TRIAL COPIES

Niche minisites are a great way to 'trial market' a new product
or service. You could offer your visitors a sample or review
copies of your new release, in return for feedback, a testimonial,
or any other service. It's an easy, inexpensive, low risk method
to test your product's impact in the marketplace.



Idea #7 - SELL YOUR OWN PRODUCT

One of the highest profit systems for niche minisite marketing is
to sell your own product or service through it. Build a niche
website around your product, and offer it for sale to visitors.
Or focus your niche minisite around a problem, mention how your
product solves it... And then sell it to them!



Idea #8 - SELL A SERVICE

Niche minisites designed around a theme can promote services
- your own or someone else's. You could use a direct selling
model, or a 'softer' approach where your site subtly highlights
the benefits of ordering the service.



Idea #9 - SELL NEWSLETTER SUBSCRIPTIONS

Can you create regularly updated content which your target
audience perceives to be high value? Then you can sell
newsletter subscriptions to your niche minisite visitors and
profit from this content.


Has this whet your apetite for more niche minisite marketing
ideas? You can get the other 13 ideas by sending any email to nicheideas@EzineMarketingCenter.com


All success,

Dr.Mani Sivasubramanian
Build YOUR Niche Minisites NOW...
http://www.InstantNicheMinisites.com


= = = = = = = = = = = = = = = = = = = = = = = = = = = = = =

ABOUT THE AUTHOR:

Dr.Mani Sivasubramanian has been building profitable niche
minisites since 1998. He recently launched "INSTANT NICHE
MINISITES" - a Web-based tool you can use to 'point-and-click'
your way to creating niche marketing websites.
http://www.InstantNicheMinisites.com

= = = = = = = = = = = = = = = = = = = = = = = = = = = = = =

Tuesday, January 04, 2005



Niche Marketing - How to Find Your Perfect Niche Market

© Herman Drost

If you don't find a niche market for the product or service
you offer, you will most probably fail. Most newcomers who
wish to do business on the Internet often market to
everyone they can find with the expectation that everyone
will do business with them. This is the same as throwing
mud against the wall and hoping some of it will stick. They
have not yet found their niche market.

What is niche marketing?

A niche market is composed of individuals and businesses
that have similar interests and needs, which can be readily
identified and that can be easily targeted and reached.

Finding a niche for your business means finding a great
product or service for a highly targeted audience.

Here's the process to find your niche business:

1. Find a niche product or service you are passionate about
- this will greatly improve your chances of being
successful. Why? Because it's the only way you're going to
be able to devote the kind of time and effort to create a
meaningful web site, build up the right traffic, generate
worthwhile income, and enjoy what you're doing.

2. Choose a niche product or service you are knowledgeable
about
- reflect on what skills, hobbies or products you
know the most about. If you don't have the knowledge yet,
then choose a niche product that you would love to promote,
then spend the necessary time to research it, so you can
eventually become an expert in your marketing niche.

For 70 high demand, low competition niche businesses you
can start on the Internet read the Breakthrough new eBook
"Strike It Niche"

It even provides you with easy-to-use blueprints.

3. Define your niche market - do the necessary research to
see if there is a market for your niche product. To create
a profitable business for your niche product, you need to
ask yourself these questions:

a) Is there sufficient demand for it? - if you choose a
field that is too broad it may be hard to stand out from
the competition ie camping equipment is your niche product.
Well, unless you are a large corporation such as Sports
Authority (a large retail store in my town), you won't
stand out from the crowd. However, a more highly targeted
niche product could be Coleman Camping Equipment.

b) Keyword research - use keyword tools such as the
overture suggestion tool or wordtracker to how many people
are searching each month on keywords related to your niche
product.

Here's an example:

According to overture (at the time of writing this
article), the keyword phrase "camping equipment" was
searched 76164 times in one month. If you do a search on
Google.com for camping equipment you will find 1,610,000
web sites show up - heck, that's too competitive.

However "coleman camping equipment" generated 1242 searches
in one month according to overture. Google.com shows 93,200
competing websites. That's much better though still somewhat
competitive.

Tip: Notice how not many web sites (even the top ones),
don't have "coleman camping equipment" in their titles.
This is just one way to create a high ranking on the search
engines for your newly targeted web site. This will then
provide lots of targeted traffic to your site.

c) Take a survey – you may already have products or
services that you selling to your customers. If so, ask
questions within your survey about what product/service
would help your customers business. If it can help them
save time by gaining more knowledge or automating tasks,
you could have a winner.

d) Create Your Own Unique Selling Position (USP) - study
your competition to find out what they emphasize about the
product which makes them stand out from the crowd. Then
decide on something that will make your business unique
from the others. It could be something unique about the
product (ie discount coleman camping equipment) or you
could choose a more highly defined target market
(ie boyscout organizations and clubs throughout the USA).

4. Build and promote your web site - to develop a
profitable web site for your niche product you need to
create a number of informative pages that will not only
attract visitors from the search engines, but inform and
move them to purchase from your site.

Read my article, "How to Create a Web Site That Sells"

Niche marketing is the key to developing a profitable
business that will make you stand out from the crowd. By
doing the necessary research and building an informative
web site, you will become an expert in your niche marketing
field.

Resources
ebook - Strike It Niche

Niche Mini Site Examples:
Baby Names Guide
Hair Style Guide
Lose Weight Guide
Self Help Guide
Southern Living

==================================================
Herman Drost is the author of the new ebook
"101 Highly Effective Strategies to Promote Your Web Site"
a powerful guide for attracting 1000s of visitors to your web site.

Subscribe to his “Marketing Tips” newsletter for more original
articles at: subscribe@isitebuild.com. Read more of his
in-depth articles at: www.isitebuild.com/articles


Monday, January 03, 2005



*** Is This the HOTTEST Niche on the Planet? ***

Click here to find out:

http://niche-profits.com/x.php?adminid=1478&tid=3585

You'll learn how a friend of mine who earns $20,000+ per month can show you how you can profit from one of the hottest niche's in the world... even if you have absolutely ZERO knowledge or experience!